{"id":5348,"date":"2024-01-25T00:05:45","date_gmt":"2024-01-24T22:05:45","guid":{"rendered":"https:\/\/wawiwa-tech.com\/?page_id=5348"},"modified":"2026-03-11T15:28:18","modified_gmt":"2026-03-11T13:28:18","slug":"generative-ai-for-marketing-professionals","status":"publish","type":"page","link":"https:\/\/wawiwa-tech.com\/de\/upskilling\/ai\/generative-ai-for-marketing-professionals\/","title":{"rendered":"Generative KI f\u00fcr Marketingfachleute: Hands-On-Workshop zur Fortbildung"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"5348\" class=\"elementor elementor-5348\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3f4a0206 elementor-section-height-min-height elementor-section-content-middle custom_overflow elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"3f4a0206\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;background_motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;background_motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;shape_divider_bottom&quot;:&quot;waves&quot;,&quot;background_motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:4,&quot;sizes&quot;:[]},&quot;background_motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;background_motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-412f2665\" data-id=\"412f2665\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee71bcf elementor-widget elementor-widget-heading\" data-id=\"ee71bcf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Generative KI f\u00fcr Marketingfachleute:<br>\nPraktischer Workshop zur H\u00f6herqualifizierung<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25af809d elementor-widget elementor-widget-heading\" data-id=\"25af809d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Online Live - 15 akademische Stunden<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c2115c2 elementor-widget elementor-widget-heading\" data-id=\"5c2115c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Verbessern Sie Ihre Marketingstrategien mit dem Know-how der generativen KI.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-827e5ce elementor-align-left elementor-widget elementor-widget-button\" data-id=\"827e5ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/wawiwa-tech.com\/de\/lp-ai-marketing-2024-5\/#form\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Ich will mehr h\u00f6ren!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-e3b5e9f e-ecs-flex e-flex e-con-boxed e-con e-parent\" data-id=\"e3b5e9f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;ecs_container_type&quot;:&quot;flex&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e6a2a3f elementor-widget elementor-widget-heading\" data-id=\"e6a2a3f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Warum sollten Sie sich f\u00fcr diesen Workshop anmelden?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4265929f custom_overflow elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4265929f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3fd066a7\" data-id=\"3fd066a7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2db18b9b elementor-widget elementor-widget-text-editor\" data-id=\"2db18b9b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Der Umgang mit generativer KI ist heutzutage f\u00fcr jeden Marketingexperten ein wichtiges Sprungbrett. Im Laufe des letzten Jahres haben sich die M\u00f6glichkeiten der generativen KI enorm verbessert und die Marketingnormen neu definiert, indem das Unm\u00f6gliche plausibel und das Schwierige einfach gemacht wurde. Dieser praktische Workshop wird Sie mit KI-gest\u00fctzter Kreativit\u00e4t und Effektivit\u00e4t ausstatten und Sie in einen vielseitigen Vermarkter verwandeln, der in der Lage ist, erstklassige Marketingstrategien, Inhalte und Designs einfach und intern zu erstellen. <strong>Nutzen Sie die M\u00f6glichkeiten der KI, um Innovationen zu schaffen, Kosten zu senken und die Abh\u00e4ngigkeit von externen Marketinganbietern zu verringern.<\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4cd62f0\" data-id=\"4cd62f0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ea93706 elementor-widget elementor-widget-text-editor\" data-id=\"ea93706\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Als Marketingspezialist m\u00fcssen Sie mit den Fortschritten der KI Schritt halten, um Ihre Karriere in einer Zeit zu sichern, in der KI-Kenntnisse nicht mehr nur ein Vorteil sind, sondern absolut notwendig. Dieser Workshop vermittelt Ihnen sowohl ein Verst\u00e4ndnis f\u00fcr generative KI als auch praktische Erfahrungen bei der Anwendung in Ihrem Marketing-Job. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6167863 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6167863\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f66c6ff\" data-id=\"f66c6ff\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3348bf6 elementor-blockquote--skin-boxed elementor-widget elementor-widget-blockquote\" data-id=\"3348bf6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_scale_effect&quot;:&quot;yes&quot;,&quot;motion_fx_scale_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;motion_fx_scale_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_scale_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:80}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tMit der Teilnahme an diesem Workshop machen Sie einen proaktiven Schritt zur Beherrschung des neuesten Stands der generativen KI und r\u00fcsten sich mit modernsten F\u00e4higkeiten aus, die Ihre Marketingf\u00e4higkeiten verbessern werden. \t\t\t<\/p>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-7931a50 e-ecs-flex e-flex e-con-boxed e-con e-parent\" data-id=\"7931a50\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;ecs_container_type&quot;:&quot;flex&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-71e6c8a e-con-full e-ecs-flex e-flex e-con e-child\" data-id=\"71e6c8a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;ecs_container_type&quot;:&quot;flex&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7253c36 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"7253c36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/wawiwa-tech.com\/de\/be-our-partner\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Ich m\u00f6chte diesen Workshop anbieten<br>an meiner Einrichtung<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-984b092 e-con-full e-ecs-flex e-flex e-con e-child\" data-id=\"984b092\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;ecs_container_type&quot;:&quot;flex&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f57aae elementor-align-center elementor-widget elementor-widget-button\" data-id=\"6f57aae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/wawiwa-tech.com\/de\/lp-ai-marketing-2024-5\/#form\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Ich m\u00f6chte an diesem Workshop teilnehmen<br>oder melden Sie mein Team an<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b5d3da4 e-ecs-flex e-flex e-con-boxed e-con e-parent\" data-id=\"b5d3da4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;ecs_container_type&quot;:&quot;flex&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b3f576a elementor-widget elementor-widget-video\" data-id=\"b3f576a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/FDzMuncXeeE?si=gYPj8EjaOkRBbBNt&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-78cdcfbe custom_overflow elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"78cdcfbe\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;shape_divider_top_negative&quot;:&quot;yes&quot;,&quot;shape_divider_bottom&quot;:&quot;waves&quot;,&quot;shape_divider_top&quot;:&quot;waves&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M790.5,93.1c-59.3-5.3-116.8-18-192.6-50c-29.6-12.7-76.9-31-100.5-35.9c-23.6-4.9-52.6-7.8-75.5-5.3\tc-10.2,1.1-22.6,1.4-50.1,7.4c-27.2,6.3-58.2,16.6-79.4,24.7c-41.3,15.9-94.9,21.9-134,22.6C72,58.2,0,25.8,0,25.8V100h1000V65.3\tc0,0-51.5,19.4-106.2,25.7C839.5,97,814.1,95.2,790.5,93.1z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3a64234\" data-id=\"3a64234\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8f2a4d1 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"8f2a4d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"hm hm-user-check\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9a48e85 elementor-widget elementor-widget-heading\" data-id=\"9a48e85\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Wer sollte teilnehmen?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b7555b4 elementor-widget elementor-widget-text-editor\" data-id=\"b7555b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-size: 16px;\">Dieser Workshop ist ideal f\u00fcr:<\/p><ul style=\"font-size: 16px; background-color: #ffffff;\"><li style=\"font-size: 16px;\" aria-level=\"1\"><span style=\"font-weight: bold;\">Marketing-Fachleute:\u00a0<\/span>Personen in Marketingfunktionen wie CMO, VP Marketing, Director of Marketing, Digital Marketing Manager, Content Strategists, Content Writers, Social Media Managers und Brand Managers.<\/li><li style=\"font-size: 16px;\" aria-level=\"1\"><span style=\"font-weight: bold;\">Tech-versierte Vermarkter:\u00a0<\/span>Personen, die ein starkes Interesse daran haben, Technologie in ihre Marketingpraxis zu integrieren.<\/li><li style=\"font-size: 16px;\" aria-level=\"1\"><span style=\"font-weight: bold;\">Wer Karriere machen will:\u00a0<\/span>Jeder, der seine F\u00e4higkeiten erweitern oder in eine andere KI-gest\u00fctzte Marketingrolle im sich st\u00e4ndig weiterentwickelnden Marketingbereich wechseln m\u00f6chte.<\/li><li style=\"font-size: 16px;\" aria-level=\"1\"><span style=\"font-weight: bold;\">Marketing-Teams:\u00a0<\/span>Teams, die ihr Marketing durch KI-Weiterbildung gemeinsam verbessern wollen.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6365489 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"6365489\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"352\" height=\"352\" src=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots.png\" class=\"attachment-full size-full wp-image-2148\" alt=\"\" srcset=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots.png 352w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots-300x300.png 300w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots-150x150.png 150w\" sizes=\"(max-width: 352px) 100vw, 352px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5e02c07\" data-id=\"5e02c07\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2a0dc02b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"2a0dc02b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"hm hm-target-arrow\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77be9cb4 elementor-widget elementor-widget-heading\" data-id=\"77be9cb4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Lernziele und Lernergebnisse<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d9f828f elementor-widget elementor-widget-text-editor\" data-id=\"1d9f828f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Am Ende des Workshops werden die Teilnehmer:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Verstehen Sie die generative KI: <\/b><span style=\"font-weight: 400;\">Erfassen Sie die Grundlagen der generativen KI und ihrer Anwendungen im Marketing. Verstehen der gesch\u00e4ftlichen und rechtlichen \u00dcberlegungen sowie der Vor- und Nachteile des Einsatzes generativer KI im Marketing.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u00dcben Sie Prompt Engineering: <\/b><span style=\"font-weight: 400;\">Entwickeln Sie F\u00e4higkeiten zur Erstellung effektiver KI-Prompts f\u00fcr Marketingplanung, Inhaltserstellung, Grafikdesign, Video, SEO und mehr.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>KI-Tools f\u00fcr das Marketing nutzen: <\/b><span style=\"font-weight: 400;\">Lernen Sie die f\u00fchrenden generativen KI-Tools kennen und erfahren Sie, wie Sie diese in Ihre Marketingarbeit f\u00fcr Kreativit\u00e4t, Planung und Ausf\u00fchrung integrieren k\u00f6nnen.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Bereiten Sie sich auf lebenslanges Lernen mit KI vor: <\/b><span style=\"font-weight: 400;\">Machen Sie sich mit weiteren KI-Tools vertraut, die t\u00e4glich auftauchen, und entwickeln Sie eine pers\u00f6nliche\/berufliche Strategie f\u00fcr lebenslanges Lernen, um den Maschinen als menschliches Marketingtalent voraus zu sein.<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4c9e0117 custom_overflow elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4c9e0117\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4168f5c8\" data-id=\"4168f5c8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-58fa2b16 elementor-widget elementor-widget-heading\" data-id=\"58fa2b16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Was Sie bekommen...<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-722dba0 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"722dba0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">15 akademische Stunden, 5 Live-Online-Kurse mit einem professionellen Lehrer, der auf Englisch unterrichtet.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Spickzettel und n\u00fctzliche Vorlagen f\u00fcr allgemeine Marketingaufgaben.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Zugang zu den Aufzeichnungen der Sitzungen f\u00fcr die Dauer des Workshops, falls Sie eine Sitzung verpasst haben oder zur Vertiefung.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Abschlusszertifikat, auch ein digitales f\u00fcr LinkedIn. Die Graduierung erfordert die Teilnahme an mindestens 80% der Kurse.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Lebenslange Mitgliedschaft in der globalen Alumni-Gemeinschaft von Wawiwa, die sich aus Tech-Profis zusammensetzt, die Wawiwa's Umschulungs- und Weiterbildungsprogramme auf der ganzen Welt absolviert haben.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-131f25b9 custom_overflow elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"131f25b9\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;waves&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3321e838\" data-id=\"3321e838\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-66f56654 elementor-widget elementor-widget-heading\" data-id=\"66f56654\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Professioneller Betreuer<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77938287 elementor-widget elementor-widget-heading\" data-id=\"77938287\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Dieser einzigartige Workshop wurde von einem professionellen Team entwickelt, das sich aus f\u00fchrenden Experten f\u00fcr digitales Marketing und KI zusammensetzt und \u00fcber umfangreiche Kenntnisse und Erfahrungen in der Ausbildung verf\u00fcgt. Der Leiter der KI-Programme von Wawiwa, Herr Oded Israeli, \u00fcberwacht den Plan.<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6a817760 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6a817760\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_bottom&quot;:&quot;waves&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-461ea04d\" data-id=\"461ea04d\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3e1bd641 elementor-widget elementor-widget-image\" data-id=\"3e1bd641\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/wawiwa-tech.com\/de\/wawiwa-team\/oded-israeli\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/05\/WhatsApp-Image-2021-05-31-at-20.18.jpg\" class=\"attachment-large size-large wp-image-2285\" alt=\"Oded Israeli\" srcset=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/05\/WhatsApp-Image-2021-05-31-at-20.18.jpg 800w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/05\/WhatsApp-Image-2021-05-31-at-20.18-300x300.jpg 300w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/05\/WhatsApp-Image-2021-05-31-at-20.18-150x150.jpg 150w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/05\/WhatsApp-Image-2021-05-31-at-20.18-768x768.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2158571a elementor-widget elementor-widget-heading\" data-id=\"2158571a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Oded Israeli<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-720fc5c1 elementor-widget elementor-widget-text-editor\" data-id=\"720fc5c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Leiter der KI-Programme<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-104e10f9 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"104e10f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"352\" height=\"352\" src=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots.png\" class=\"attachment-full size-full wp-image-2148\" alt=\"\" srcset=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots.png 352w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots-300x300.png 300w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots-150x150.png 150w\" sizes=\"(max-width: 352px) 100vw, 352px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9a810aa\" data-id=\"9a810aa\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-12d75dc elementor-widget elementor-widget-text-editor\" data-id=\"12d75dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Oded ist ein KI-Evangelist seit dem Beginn der KI-Revolution im Jahr 2022.<\/p><p>Er verf\u00fcgt \u00fcber mehr als zwei Jahrzehnte Erfahrung in den Bereichen Marketing, Strategie und Produktmanagement sowohl in gro\u00dfen Unternehmen als auch in erfolgreichen Start-ups. Oded beriet auch Fortune-500-Unternehmen als Strategieberater bei der Boston Consulting Group und gr\u00fcndete als Unternehmer mehrere Unternehmen.<\/p><p>Oded hat einen LL.B. und LL.M. (cum laude) der Universit\u00e4t Tel Aviv und einen MBA der INSEAD Business School.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-335d926 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"335d926\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"352\" height=\"352\" src=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots.png\" class=\"attachment-full size-full wp-image-2148\" alt=\"\" srcset=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots.png 352w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots-300x300.png 300w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots-150x150.png 150w\" sizes=\"(max-width: 352px) 100vw, 352px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7e0cef84 custom_overflow elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7e0cef84\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;waves&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5e9bf174\" data-id=\"5e9bf174\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-14d0587 elementor-widget elementor-widget-heading\" data-id=\"14d0587\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Was haben die Sch\u00fcler zu sagen?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b9aa597 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-testimonial--skin-default elementor-testimonial--layout-image_inline elementor-testimonial--align-center elementor-arrows-yes elementor-pagination-type-bullets elementor-widget elementor-widget-global elementor-global-5936 elementor-widget-testimonial-carousel\" data-id=\"b9aa597\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;show_arrows&quot;:&quot;yes&quot;,&quot;pagination&quot;:&quot;bullets&quot;,&quot;speed&quot;:500,&quot;autoplay&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;loop&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;space_between&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]}}\" data-widget_type=\"testimonial-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Folien\">\n\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\t\"Das war der BESTE Workshop, den ich je besucht habe!\nDieser Workshop bot: tiefgreifende Einblicke, praktische Anwendungen\/praktische Erfahrungen, fachkundige Anleitung und gemeinsames Lernen.\nDie KI-Einsichten sind immer noch ein bisschen wie Zauberei f\u00fcr mein Marketing-Gehirn, aber ich brenne darauf, all die gro\u00dfartigen Dinge, die ich gelernt habe, anzuwenden.\"\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial__image\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2024\/07\/Mirabela.jpeg\" alt=\"C\u0103p\u00eelna Mirabela-Denisa\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">C\u0103p\u00eelna Mirabela-Denisa<\/span><span class=\"elementor-testimonial__title\">SEO-Inhaltsverfasser bei NewTech Academy<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\t\"Der Umgang mit KI ist nicht einfach nur einmal zu lernen und dann ein Experte zu werden. Man braucht viel \u00dcbung, aber ich habe jetzt die Werkzeuge und das Wissen, um das zu tun. Es gab sogar eine zus\u00e4tzliche Sitzung, um Fragen zu behandeln und mehr praktisches Training anzubieten. Wir erkundeten verschiedene KI-Tools und behandelten fortgeschrittene Prompting-Techniken, \u00dcbersetzung, Stimmungsanalyse und mehr.\n\nEin gro\u00dfes Dankesch\u00f6n an unseren Trainer f\u00fcr seine Geduld, die Weitergabe seines Wissens und seinen Humor.\"\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial__image\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2024\/10\/Julie-Watts.jpeg\" alt=\"Julie Watts\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">Julie Watts<\/span><span class=\"elementor-testimonial__title\">Koordinator f\u00fcr Marketing und Gesch\u00e4ftsentwicklung bei ELA Training Services<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\t\"Ich habe in diesem Workshop so viel gelernt. Ich benutze AI nun schon seit \u00fcber einem Jahr, aber ich kannte nicht alle seine M\u00f6glichkeiten. Ich war erstaunt zu entdecken, dass ich mein eigenes GPT in einem so gro\u00dfen Umfang erstellen und sogar personalisieren kann. Die Bildgestaltung hat ein neues Niveau erreicht, und ich kann es kaum erwarten, das Gelernte in meinem Beruf anzuwenden.\"\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial__image\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2023\/07\/Odette.jpg\" alt=\"Odette Iochana\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">Odette Iochana<\/span><span class=\"elementor-testimonial__title\">Marketing-Mitarbeiter bei Wawiwa Tech<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\t\"Dieser Workshop war vollgepackt mit praktischen Tipps und verbl\u00fcffenden Werkzeugen, die ich bereits in meiner beruflichen, pers\u00f6nlichen und sogar ehrenamtlichen Rolle eingesetzt habe.\nDie kollaborativen Diskussionen mit den anderen Teilnehmern waren unglaublich bereichernd und das Lernen von ihnen war ein Highlight.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial__image\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2020\/05\/Team-Leah-Sep21.jpg\" alt=\"Leah Mansoor\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">Leah Mansoor<\/span><span class=\"elementor-testimonial__title\">VP Gesch\u00e4ftsentwicklung bei Wawiwa Tech<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\" aria-label=\"Voriger\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\" aria-label=\"N\u00e4chster\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33730482 elementor-widget elementor-widget-heading\" data-id=\"33730482\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Workshop-Lehrplan &amp; Tagesordnung<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-607733f elementor-widget elementor-widget-heading\" data-id=\"607733f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Session 1: Einf\u00fchrung und Transformation von Marketing durch generative KI (3 Stunden)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1cbdb15 elementor-widget elementor-widget-text-editor\" data-id=\"1cbdb15\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><b>Einf\u00fchrung in die generative KI (1 Stunde):<\/b><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Was ist KI und generative KI?<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Entwicklung und aktueller Stand der KI-Technologien.<\/span><\/li><\/ul><\/li><li><b>Wie generative KI das Marketing ver\u00e4ndert (2 Stunden):<\/b><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Marketingaufgaben, die durch KI erleichtert oder ver\u00e4ndert werden.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Der \u00dcbergang von traditionellen Marketingrollen zu KI-gesteuerten Modellen.<\/span><\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8887e6e elementor-widget elementor-widget-heading\" data-id=\"8887e6e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Sitzung 2: Gro\u00dfe Sprachmodelle und KI-gesteuerte Marketingstrategien (3 Stunden)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b1ddbe elementor-widget elementor-widget-text-editor\" data-id=\"2b1ddbe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li aria-level=\"1\"><b>ChatGPT und gro\u00dfe Sprachmodelle (1 Stunde):<\/b><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Tiefe Einblicke in ChatGPT und andere gro\u00dfe Sprachmodelle<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Verstehen ihrer Rolle und F\u00e4higkeiten im Marketing<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Einf\u00fchrung in Prompt Engineering und Gespr\u00e4che mit Maschinen<\/span><\/li><\/ul><\/li><li aria-level=\"1\"><b>Marketingplanung und -strategie mit generativer KI (2 Stunden):<\/b><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Integration von KI in die Marketingplanung und Strategieentwicklung<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Analyse von Markttrends, Wettbewerbern und Buyer Persona mithilfe von KI-Tools<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Erstellung von Marketing- und Projektpl\u00e4nen mit Hilfe von KI-Tools<\/span><\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c44bd9d elementor-widget elementor-widget-heading\" data-id=\"c44bd9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Sitzung 3: Erstellung textueller Inhalte mit generativer KI (3 Stunden)\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a786af4 elementor-widget elementor-widget-text-editor\" data-id=\"a786af4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><b>Techniken zur Nutzung von KI f\u00fcr die Erstellung von Textinhalten (2 Stunden)<\/b><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">KI-generierte Inhalte f\u00fcr Websites und Blogs<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">SEO-Recherche und Optimierung mit AI<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">KI-generierte Inhalte f\u00fcr soziale Medien<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">KI-generiertes Marketing-Material<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Beibehaltung von Markensprache und -konsistenz<\/span><\/li><\/ul><\/li><li><b>Lokalisierung, \u00dcbersetzung und Text-to-Speech-Audio mit KI (1 Stunde)<\/b><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c7bbfe elementor-widget elementor-widget-heading\" data-id=\"3c7bbfe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Sitzung 4: Erstellung visueller Inhalte mit generativer KI (3 Stunden)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f2a815e elementor-widget elementor-widget-text-editor\" data-id=\"f2a815e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li aria-level=\"1\"><b>Einsatz von KI-Tools wie Midjourney und Dall-E zur Bilderstellung (2 Stunden)<\/b><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Gen AI als Quelle der Kreativit\u00e4t<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Logos, Illustrationen und Icons<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Fotografien und AI-Modelle<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Marke und Konsistenz von AI-Visuals<\/span><\/li><\/ul><\/li><li><b>Ein Einblick in KI-generierte Videos (1 Stunde)<\/b><br \/><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Verwendung von AI-Avataren f\u00fcr Marketingvideos<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Einf\u00fchrung in die KI-Videotools und einen Vorgeschmack auf die aktuellen M\u00f6glichkeiten<\/span><\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa3257c elementor-widget elementor-widget-heading\" data-id=\"fa3257c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Sitzung 5: Fortgeschrittene Themen und lebenslanges Lernen neben KI (3 Stunden)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bed9b63 elementor-widget elementor-widget-text-editor\" data-id=\"bed9b63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li aria-level=\"1\"><b>Nutzung von KI f\u00fcr Marketing-Analysen (1 Stunde)<\/b><\/li><li aria-level=\"1\"><b>Marketingprozesse und Automatisierung mit KI (1 Stunde)<\/b><\/li><li aria-level=\"1\"><b>Lebenslanges Lernen neben KI (1 Stunde):<\/b><ul><li aria-level=\"1\"><span style=\"font-weight: 400;\">Strategien f\u00fcr kontinuierliches Lernen und die Anpassung an neue KI-Technologien.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">F\u00f6rderung einer Mentalit\u00e4t der Innovation und des lebenslangen Lernens im Zeitalter der KI.<\/span><\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-8dc2662 e-ecs-flex e-flex e-con-boxed e-con e-parent\" data-id=\"8dc2662\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;ecs_container_type&quot;:&quot;flex&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-94e334b elementor-widget elementor-widget-heading\" data-id=\"94e334b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Interessieren Sie sich f\u00fcr weitere Details?\n<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1d9715 elementor-widget elementor-widget-text-editor\" data-id=\"c1d9715\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Wir beantworten gerne alle Ihre Fragen!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e62852b e-ecs-flex e-flex e-con-boxed e-con e-parent\" data-id=\"e62852b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;ecs_container_type&quot;:&quot;flex&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f1b6af4 e-con-full e-ecs-flex e-flex e-con e-child\" data-id=\"f1b6af4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;ecs_container_type&quot;:&quot;flex&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e779a03 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"e779a03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/wawiwa-tech.com\/de\/be-our-partner\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Ich m\u00f6chte diesen Workshop anbieten<br>an meiner Einrichtung<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-60d4b2e e-con-full e-ecs-flex e-flex e-con e-child\" data-id=\"60d4b2e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;ecs_container_type&quot;:&quot;flex&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a0ab758 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"a0ab758\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/wawiwa-tech.com\/de\/lp-ai-marketing-2024-5\/#form\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Ich m\u00f6chte an diesem Workshop teilnehmen<br>oder melden Sie mein Team an<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-53dc31e elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"53dc31e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;background_motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;background_motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;background_motion_fx_translateY_direction&quot;:&quot;negative&quot;,&quot;background_motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;shape_divider_top&quot;:&quot;waves&quot;,&quot;shape_divider_top_negative&quot;:&quot;yes&quot;,&quot;shape_divider_bottom&quot;:&quot;waves&quot;,&quot;background_motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;background_motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M790.5,93.1c-59.3-5.3-116.8-18-192.6-50c-29.6-12.7-76.9-31-100.5-35.9c-23.6-4.9-52.6-7.8-75.5-5.3\tc-10.2,1.1-22.6,1.4-50.1,7.4c-27.2,6.3-58.2,16.6-79.4,24.7c-41.3,15.9-94.9,21.9-134,22.6C72,58.2,0,25.8,0,25.8V100h1000V65.3\tc0,0-51.5,19.4-106.2,25.7C839.5,97,814.1,95.2,790.5,93.1z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e0a84a8\" data-id=\"e0a84a8\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-b46e040 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b46e040\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-79e3365\" data-id=\"79e3365\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-422aa51 elementor-widget elementor-widget-heading\" data-id=\"422aa51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Bieten Sie gemeinsam mit Wawiwa in weniger als 6 Monaten technische Schulungen an!<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9970554 elementor-widget elementor-widget-text-editor\" data-id=\"9970554\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tWawiwa schlie\u00dft die L\u00fccke bei den technischen F\u00e4higkeiten, indem es Menschen f\u00fcr gefragte technische Berufe umschult. Es gibt Millionen offener Stellen im technischen Bereich und nicht gen\u00fcgend Fachleute mit den entsprechenden Kenntnissen und F\u00e4higkeiten, um sie zu besetzen. Was die Industrie von ihren Mitarbeitern verlangt, wird nicht in langen akademischen Abschl\u00fcssen gelehrt. Wawiwa hilft Partnern auf der ganzen Welt bei der Umschulung und H\u00f6herqualifizierung von Mitarbeitern f\u00fcr technische Berufe durch lokale Schulungszentren oder -programme. Das Unternehmen nutzt eine bew\u00e4hrte Schulungsmethodik, modernste Inhalte, digitale Lern- und Bewertungsplattformen und enge Beziehungen zur Industrie, um Schulungsprogramme anzubieten, die zu einer h\u00f6heren Besch\u00e4ftigungsf\u00e4higkeit und Zufriedenheit der Absolventen f\u00fchren. Dies wiederum schafft eine starke Ausbildungsmarke und ein nachhaltiges Gesch\u00e4ft f\u00fcr die Partner von Wawiwa.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71a3895 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"71a3895\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg elementor-animation-grow\" href=\"https:\/\/wawiwa-tech.com\/de\/contact-us\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Kontakt<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Dieser Workshop vermittelt Ihnen sowohl ein Verst\u00e4ndnis f\u00fcr generative KI als auch praktische Erfahrungen bei der Anwendung in Ihrem Marketing-Job. Als Marketingspezialist m\u00fcssen Sie mit den Fortschritten der KI Schritt halten, um Ihre Karriere in einer Zeit zu sichern, in der KI-Kenntnisse nicht mehr nur ein Vorteil, sondern absolut notwendig sind. Nehmen Sie an unserem praktischen Workshop zu generativer KI teil und bleiben Sie in Ihrer Marketing-Karriere ganz vorne. <\/p>","protected":false},"author":13,"featured_media":5349,"parent":5598,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-5348","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Generative AI for Marketing Professionals<\/title>\n<meta name=\"description\" content=\"This workshop will give you both an understanding of Generative AI and hands-on practice in using it in your marketing job. As a marketer, you need to keep pace with AI advancements to future-proof your career in an era when being AI-savvy is no longer an advantage, but absolutely essential. Join our hands-on Generative AI workshop and stay ahead in your marketing career.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wawiwa-tech.com\/de\/upskilling\/ai\/generative-ai-for-marketing-professionals\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Generative AI for Marketing Professionals\" \/>\n<meta property=\"og:description\" content=\"This workshop will give you both an understanding of Generative AI and hands-on practice in using it in your marketing job. As a marketer, you need to keep pace with AI advancements to future-proof your career in an era when being AI-savvy is no longer an advantage, but absolutely essential. 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