{"id":5348,"date":"2024-01-25T00:05:45","date_gmt":"2024-01-24T22:05:45","guid":{"rendered":"https:\/\/wawiwa-tech.com\/?page_id=5348"},"modified":"2026-03-11T15:28:18","modified_gmt":"2026-03-11T13:28:18","slug":"generative-ai-for-marketing-professionals","status":"publish","type":"page","link":"https:\/\/wawiwa-tech.com\/es\/upskilling\/ai\/generative-ai-for-marketing-professionals\/","title":{"rendered":"IA Generativa para Profesionales del Marketing: Taller pr\u00e1ctico de perfeccionamiento"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"5348\" class=\"elementor elementor-5348\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3f4a0206 elementor-section-height-min-height elementor-section-content-middle custom_overflow elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"3f4a0206\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;background_motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;background_motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;shape_divider_bottom&quot;:&quot;waves&quot;,&quot;background_motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:4,&quot;sizes&quot;:[]},&quot;background_motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;background_motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-412f2665\" data-id=\"412f2665\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee71bcf elementor-widget elementor-widget-heading\" data-id=\"ee71bcf\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">IA generativa para profesionales del marketing:<br>\nTaller pr\u00e1ctico de perfeccionamiento<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25af809d elementor-widget elementor-widget-heading\" data-id=\"25af809d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Online Live - 15 horas lectivas<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c2115c2 elementor-widget elementor-widget-heading\" data-id=\"5c2115c2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Eleve sus estrategias de marketing con la experiencia de la IA Generativa.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-827e5ce elementor-align-left elementor-widget elementor-widget-button\" data-id=\"827e5ce\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/wawiwa-tech.com\/es\/lp-ai-marketing-2024-5\/#form\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Quiero saber m\u00e1s.<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-e3b5e9f e-flex e-con-boxed e-con e-parent\" data-id=\"e3b5e9f\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e6a2a3f elementor-widget elementor-widget-heading\" data-id=\"e6a2a3f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfPor qu\u00e9 inscribirse en este taller?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4265929f custom_overflow elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4265929f\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3fd066a7\" data-id=\"3fd066a7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2db18b9b elementor-widget elementor-widget-text-editor\" data-id=\"2db18b9b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Hoy en d\u00eda, aprender a utilizar la IA Generativa es un paso crucial para cualquier profesional del marketing. En el \u00faltimo a\u00f1o, las capacidades de la IA Generativa se han disparado, redefiniendo las normas del marketing, haciendo lo imposible plausible y lo dif\u00edcil f\u00e1cil. Este taller pr\u00e1ctico de perfeccionamiento le dotar\u00e1 de una creatividad y una eficacia mejoradas por la IA, transform\u00e1ndole en un profesional del marketing vers\u00e1til capaz de producir estrategias, contenidos y dise\u00f1os de marketing de primer nivel, de forma sencilla e interna. <strong>Aproveche el poder de la IA para innovar, recortar costes y reducir la dependencia de proveedores de marketing externos.<\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4cd62f0\" data-id=\"4cd62f0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ea93706 elementor-widget elementor-widget-text-editor\" data-id=\"ea93706\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Como profesional del marketing, necesita seguir el ritmo de los avances de la IA para garantizar el futuro de su carrera en una era en la que ser experto en IA ya no es una ventaja, sino absolutamente esencial. Este taller le proporcionar\u00e1 tanto una comprensi\u00f3n de la IA Generativa como pr\u00e1cticas para utilizarla en su trabajo de marketing. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6167863 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6167863\" data-element_type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f66c6ff\" data-id=\"f66c6ff\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3348bf6 elementor-blockquote--skin-boxed elementor-blockquote--button-color-official elementor-widget elementor-widget-blockquote\" data-id=\"3348bf6\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_scale_effect&quot;:&quot;yes&quot;,&quot;motion_fx_scale_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;motion_fx_scale_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_scale_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:80}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tAl inscribirse en este taller, estar\u00e1 dando un paso proactivo hacia el dominio de lo \u00faltimo en IA Generativa, equip\u00e1ndose con habilidades de vanguardia que elevar\u00e1n sus capacidades de marketing. \t\t\t<\/p>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-7931a50 e-flex e-con-boxed e-con e-parent\" data-id=\"7931a50\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-71e6c8a e-con-full e-flex e-con e-child\" data-id=\"71e6c8a\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7253c36 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"7253c36\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/wawiwa-tech.com\/es\/be-our-partner\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Quiero ofrecer este taller<br>en mi instituci\u00f3n<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-984b092 e-con-full e-flex e-con e-child\" data-id=\"984b092\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f57aae elementor-align-center elementor-widget elementor-widget-button\" data-id=\"6f57aae\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/wawiwa-tech.com\/es\/lp-ai-marketing-2024-5\/#form\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Quiero asistir a este taller<br>o inscribir a mi equipo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b5d3da4 e-flex e-con-boxed e-con e-parent\" data-id=\"b5d3da4\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b3f576a elementor-widget elementor-widget-video\" data-id=\"b3f576a\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/FDzMuncXeeE?si=gYPj8EjaOkRBbBNt&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-78cdcfbe custom_overflow elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"78cdcfbe\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;shape_divider_top_negative&quot;:&quot;yes&quot;,&quot;shape_divider_bottom&quot;:&quot;waves&quot;,&quot;shape_divider_top&quot;:&quot;waves&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M790.5,93.1c-59.3-5.3-116.8-18-192.6-50c-29.6-12.7-76.9-31-100.5-35.9c-23.6-4.9-52.6-7.8-75.5-5.3\tc-10.2,1.1-22.6,1.4-50.1,7.4c-27.2,6.3-58.2,16.6-79.4,24.7c-41.3,15.9-94.9,21.9-134,22.6C72,58.2,0,25.8,0,25.8V100h1000V65.3\tc0,0-51.5,19.4-106.2,25.7C839.5,97,814.1,95.2,790.5,93.1z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3a64234\" data-id=\"3a64234\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8f2a4d1 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"8f2a4d1\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"hm hm-user-check\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9a48e85 elementor-widget elementor-widget-heading\" data-id=\"9a48e85\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfA qui\u00e9n va dirigido?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b7555b4 elementor-widget elementor-widget-text-editor\" data-id=\"b7555b4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-size: 16px;\">Este taller es ideal para:<\/p><ul style=\"font-size: 16px; background-color: #ffffff;\"><li style=\"font-size: 16px;\" aria-level=\"1\"><span style=\"font-weight: bold;\">Profesionales del marketing:\u00a0<\/span>Personas que desempe\u00f1an funciones de marketing, como directores de marketing, vicepresidentes de marketing, directores de marketing digital, estrategas de contenidos, redactores de contenidos, gestores de redes sociales y gestores de marca.<\/li><li style=\"font-size: 16px;\" aria-level=\"1\"><span style=\"font-weight: bold;\">Vendedores expertos en tecnolog\u00eda:\u00a0<\/span>Personas con gran inter\u00e9s en integrar la tecnolog\u00eda en su pr\u00e1ctica del marketing.<\/li><li style=\"font-size: 16px;\" aria-level=\"1\"><span style=\"font-weight: bold;\">Buscadores de crecimiento profesional:\u00a0<\/span>Cualquiera que desee ampliar su conjunto de habilidades o cambiar a una funci\u00f3n diferente de marketing impulsado por IA en el campo en constante evoluci\u00f3n del marketing.<\/li><li style=\"font-size: 16px;\" aria-level=\"1\"><span style=\"font-weight: bold;\">Equipos de marketing:\u00a0<\/span>Equipos que desean mejorar juntos su estrategia de marketing a trav\u00e9s de la mejora de las competencias en IA.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6365489 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"6365489\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"352\" height=\"352\" src=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots.png\" class=\"attachment-full size-full wp-image-2148\" alt=\"\" srcset=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots.png 352w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots-300x300.png 300w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots-150x150.png 150w\" sizes=\"(max-width: 352px) 100vw, 352px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5e02c07\" data-id=\"5e02c07\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2a0dc02b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"2a0dc02b\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"hm hm-target-arrow\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77be9cb4 elementor-widget elementor-widget-heading\" data-id=\"77be9cb4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Objetivos y resultados del aprendizaje<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d9f828f elementor-widget elementor-widget-text-editor\" data-id=\"1d9f828f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Al final del taller, los participantes:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Comprender la IA Generativa: <\/b><span style=\"font-weight: 400;\">Comprender los fundamentos de la IA Generativa y sus aplicaciones en marketing. Comprender las consideraciones empresariales y legales, los pros y los contras del uso de la IA Generativa en marketing.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Practicar la Ingenier\u00eda Prompt: <\/b><span style=\"font-weight: 400;\">Desarrolle habilidades en la elaboraci\u00f3n de indicaciones de IA eficaces para la planificaci\u00f3n de marketing, la creaci\u00f3n de contenidos, el dise\u00f1o gr\u00e1fico, el v\u00eddeo, el SEO y mucho m\u00e1s.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Utilice herramientas de IA para el marketing: <\/b><span style=\"font-weight: 400;\">Conozca las principales herramientas de IA Generativa y aprenda a integrarlas en su trabajo de marketing para la creatividad, la planificaci\u00f3n y la ejecuci\u00f3n.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Prep\u00e1rese para el aprendizaje permanente junto con la IA: <\/b><span style=\"font-weight: 400;\">Prep\u00e1rate para familiarizarte con las herramientas adicionales de IA que aparecen cada d\u00eda y crea una estrategia personal\/profesional de aprendizaje permanente para mantenerte por delante de las m\u00e1quinas como talento humano de marketing.<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4c9e0117 custom_overflow elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4c9e0117\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4168f5c8\" data-id=\"4168f5c8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-58fa2b16 elementor-widget elementor-widget-heading\" data-id=\"58fa2b16\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Lo que obtendr\u00e1...<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-722dba0 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"722dba0\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">15 horas acad\u00e9micas, 5 clases online en directo con un instructor profesional, impartidas en ingl\u00e9s.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Hojas de trucos y plantillas de instrucciones \u00fatiles para tareas comunes de marketing.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Acceso a las grabaciones de las sesiones, por si te perdiste alguna o para reforzarlas, durante toda la duraci\u00f3n del taller.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Certificado de finalizaci\u00f3n, tambi\u00e9n digital para LinkedIn. Para graduarse es necesario asistir al menos a 80% de las clases.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Pertenencia de por vida a la comunidad mundial de antiguos alumnos de Wawiwa, formada por profesionales de la tecnolog\u00eda que se graduaron en los programas de reciclaje y mejora de competencias de Wawiwa en todo el mundo.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-131f25b9 custom_overflow elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"131f25b9\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;waves&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3321e838\" data-id=\"3321e838\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-66f56654 elementor-widget elementor-widget-heading\" data-id=\"66f56654\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Supervisor profesional<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77938287 elementor-widget elementor-widget-heading\" data-id=\"77938287\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Este taller \u00fanico ha sido creado por un equipo profesional formado por los principales expertos en marketing digital e IA, con amplios conocimientos y experiencia tambi\u00e9n en formaci\u00f3n. Supervisa el plan el Jefe de programas de IA de Wawiwa, el Sr. Oded Israeli.<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6a817760 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6a817760\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_bottom&quot;:&quot;waves&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-461ea04d\" data-id=\"461ea04d\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3e1bd641 elementor-widget elementor-widget-image\" data-id=\"3e1bd641\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/wawiwa-tech.com\/es\/wawiwa-team\/oded-israeli\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/05\/WhatsApp-Image-2021-05-31-at-20.18.jpg\" class=\"attachment-large size-large wp-image-2285\" alt=\"Oded Israel\u00ed\" srcset=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/05\/WhatsApp-Image-2021-05-31-at-20.18.jpg 800w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/05\/WhatsApp-Image-2021-05-31-at-20.18-300x300.jpg 300w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/05\/WhatsApp-Image-2021-05-31-at-20.18-150x150.jpg 150w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/05\/WhatsApp-Image-2021-05-31-at-20.18-768x768.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2158571a elementor-widget elementor-widget-heading\" data-id=\"2158571a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Oded Israel\u00ed<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-720fc5c1 elementor-widget elementor-widget-text-editor\" data-id=\"720fc5c1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Jefe de Programas de IA<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-104e10f9 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"104e10f9\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"352\" height=\"352\" src=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots.png\" class=\"attachment-full size-full wp-image-2148\" alt=\"\" srcset=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots.png 352w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots-300x300.png 300w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots-150x150.png 150w\" sizes=\"(max-width: 352px) 100vw, 352px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9a810aa\" data-id=\"9a810aa\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-12d75dc elementor-widget elementor-widget-text-editor\" data-id=\"12d75dc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Oded es un evangelista de la IA desde el inicio de la revoluci\u00f3n de la IA en 2022.<\/p><p>Cuenta con m\u00e1s de dos d\u00e9cadas de experiencia en marketing, estrategia y gesti\u00f3n de productos, tanto en grandes empresas como en nuevas empresas de \u00e9xito. Oded tambi\u00e9n ha asesorado a empresas de Fortune 500 como consultor estrat\u00e9gico en Boston Consulting Group y ha fundado varias empresas como emprendedor.<\/p><p>Oded posee una licenciatura y un m\u00e1ster en Derecho (cum laude) por la Universidad de Tel Aviv y un m\u00e1ster en Administraci\u00f3n de Empresas por la INSEAD Business School.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-335d926 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"335d926\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"352\" height=\"352\" src=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots.png\" class=\"attachment-full size-full wp-image-2148\" alt=\"\" srcset=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots.png 352w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots-300x300.png 300w, https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2021\/06\/white-dots-150x150.png 150w\" sizes=\"(max-width: 352px) 100vw, 352px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7e0cef84 custom_overflow elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7e0cef84\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;waves&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5e9bf174\" data-id=\"5e9bf174\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-14d0587 elementor-widget elementor-widget-heading\" data-id=\"14d0587\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfQu\u00e9 opinan los estudiantes?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b9aa597 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-testimonial--skin-default elementor-testimonial--layout-image_inline elementor-testimonial--align-center elementor-arrows-yes elementor-pagination-type-bullets elementor-widget elementor-widget-global elementor-global-5936 elementor-widget-testimonial-carousel\" data-id=\"b9aa597\" data-element_type=\"widget\" data-settings=\"{&quot;show_arrows&quot;:&quot;yes&quot;,&quot;pagination&quot;:&quot;bullets&quot;,&quot;speed&quot;:500,&quot;autoplay&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;loop&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;space_between&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]}}\" data-widget_type=\"testimonial-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Diapositivas\">\n\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\t\"Ha sido el MEJOR taller al que he asistido.\nEste taller proporcion\u00f3: ideas en profundidad, aplicaciones pr\u00e1cticas\/experiencia pr\u00e1ctica, orientaci\u00f3n de expertos y aprendizaje colaborativo.\nLos conocimientos de IA son todav\u00eda un poco m\u00e1gicos para mi cerebro de marketing, pero estoy deseando aplicar todas las cosas incre\u00edbles que he aprendido\".\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial__image\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2024\/07\/Mirabela.jpeg\" alt=\"C\u0103p\u00eelna Mirabela-Denisa\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">C\u0103p\u00eelna Mirabela-Denisa<\/span><span class=\"elementor-testimonial__title\">Redactor de contenidos SEO en NewTech Academy<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\t\"Utilizar la IA no consiste en aprenderla una vez y convertirse en un experto; requiere mucha pr\u00e1ctica, pero ahora tengo las herramientas y los conocimientos para hacerlo. Hubo incluso una sesi\u00f3n extra para resolver dudas y ofrecer m\u00e1s formaci\u00f3n pr\u00e1ctica. Exploramos varias herramientas de IA y cubrimos t\u00e9cnicas avanzadas de preguntas, traducci\u00f3n, an\u00e1lisis de sentimientos y mucho m\u00e1s.\n\nMuchas gracias a nuestro formador por su paciencia, sus conocimientos y su humor\".\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial__image\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2024\/10\/Julie-Watts.jpeg\" alt=\"Julie Watts\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">Julie Watts<\/span><span class=\"elementor-testimonial__title\">Coordinador de marketing y desarrollo empresarial en ELA Training Services<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\t\"He aprendido mucho en este taller. Llevo m\u00e1s de un a\u00f1o utilizando AI, pero no conoc\u00eda todas sus posibilidades. Me sorprendi\u00f3 descubrir que puedo crear e incluso personalizar mi propio GPT hasta tal punto. La creaci\u00f3n de im\u00e1genes ha alcanzado otro nivel, y estoy impaciente por utilizar en mi trabajo las cosas que he aprendido.\"\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial__image\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2023\/07\/Odette.jpg\" alt=\"Odette Iochana\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">Odette Iochana<\/span><span class=\"elementor-testimonial__title\">Asociado de Marketing en Wawiwa Tech<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\t\"Este taller estaba repleto de consejos pr\u00e1cticos y herramientas alucinantes que ya he empezado a utilizar en mi faceta profesional, personal e incluso como voluntaria.\nLas discusiones colaborativas con los compa\u00f1eros participantes fueron incre\u00edblemente enriquecedoras y aprender de ellos fue un punto culminante.\"\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial__image\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wawiwa-tech.com\/wp-content\/uploads\/2020\/05\/Team-Leah-Sep21.jpg\" alt=\"Leah Mansoor\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">Leah Mansoor<\/span><span class=\"elementor-testimonial__title\">Vicepresidente de Desarrollo Empresarial en Wawiwa Tech<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\" aria-label=\"Anterior\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\" aria-label=\"Siguiente\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33730482 elementor-widget elementor-widget-heading\" data-id=\"33730482\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Programa del taller<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-607733f elementor-widget elementor-widget-heading\" data-id=\"607733f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Sesi\u00f3n 1: Introducci\u00f3n y transformaci\u00f3n del marketing mediante IA generativa (3 horas)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1cbdb15 elementor-widget elementor-widget-text-editor\" data-id=\"1cbdb15\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><b>Introducci\u00f3n a la IA Generativa (1 hora):<\/b><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">\u00bfQu\u00e9 es la IA y la IA Generativa?<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Evoluci\u00f3n y estado actual de las tecnolog\u00edas de IA.<\/span><\/li><\/ul><\/li><li><b>C\u00f3mo la IA generativa est\u00e1 transformando el marketing (2 horas):<\/b><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Tareas de marketing m\u00e1s f\u00e1ciles o diferentes gracias a la IA.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">La transici\u00f3n de las funciones tradicionales de marketing a modelos basados en la IA.<\/span><\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8887e6e elementor-widget elementor-widget-heading\" data-id=\"8887e6e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Sesi\u00f3n 2: Grandes modelos ling\u00fc\u00edsticos y estrategia de marketing impulsada por la IA (3 horas)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b1ddbe elementor-widget elementor-widget-text-editor\" data-id=\"2b1ddbe\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li aria-level=\"1\"><b>ChatGPT y grandes modelos ling\u00fc\u00edsticos (1 hora):<\/b><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Profundizaci\u00f3n en ChatGPT y otros grandes modelos ling\u00fc\u00edsticos<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Comprender su papel y sus capacidades en el marketing<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Introducci\u00f3n a Prompt Engineering y a hablar con las m\u00e1quinas<\/span><\/li><\/ul><\/li><li aria-level=\"1\"><b>Planificaci\u00f3n y estrategia de marketing con IA generativa (2 horas):<\/b><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Integraci\u00f3n de la IA en la planificaci\u00f3n y el desarrollo de estrategias de marketing<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Analizar las tendencias del mercado, los competidores y los compradores utilizando herramientas de IA.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Creaci\u00f3n de planes de marketing y proyectos mediante herramientas de IA<\/span><\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c44bd9d elementor-widget elementor-widget-heading\" data-id=\"c44bd9d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Sesi\u00f3n 3: Creaci\u00f3n de contenidos textuales con IA generativa (3 horas)\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a786af4 elementor-widget elementor-widget-text-editor\" data-id=\"a786af4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><b>T\u00e9cnicas de utilizaci\u00f3n de la IA para generar contenidos textuales (2 horas)<\/b><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Contenidos generados por IA para sitios web y blogs<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Investigaci\u00f3n y optimizaci\u00f3n SEO con IA<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Contenidos generados por IA para las redes sociales<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Material de marketing generado por IA<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Mantener la voz y la coherencia de la marca<\/span><\/li><\/ul><\/li><li><b>Localizaci\u00f3n, traducci\u00f3n y conversi\u00f3n de texto a voz con IA (1 hora)<\/b><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c7bbfe elementor-widget elementor-widget-heading\" data-id=\"3c7bbfe\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Sesi\u00f3n 4: Creaci\u00f3n de contenidos visuales con IA generativa (3 horas)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f2a815e elementor-widget elementor-widget-text-editor\" data-id=\"f2a815e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li aria-level=\"1\"><b>Utilizaci\u00f3n de herramientas de IA como Midjourney y Dall-E para la creaci\u00f3n de im\u00e1genes (2 horas)<\/b><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Gen AI como fuente de creatividad<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Logotipos, ilustraciones e iconos<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Fotograf\u00edas y modelos AI<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Marca y coherencia en los elementos visuales de la IA<\/span><\/li><\/ul><\/li><li><b>Un vistazo al v\u00eddeo generado por IA (1 hora)<\/b><br \/><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Avatares de IA para v\u00eddeos de marketing<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Introducci\u00f3n a las herramientas de AI Video y muestra de las capacidades actuales<\/span><\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa3257c elementor-widget elementor-widget-heading\" data-id=\"fa3257c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Sesi\u00f3n 5: Temas avanzados y aprendizaje permanente junto con la IA (3 horas)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bed9b63 elementor-widget elementor-widget-text-editor\" data-id=\"bed9b63\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li aria-level=\"1\"><b>Aprovechamiento de la IA para el an\u00e1lisis de marketing (1 hora)<\/b><\/li><li aria-level=\"1\"><b>Procesos de marketing y automatizaci\u00f3n con IA (1 hora)<\/b><\/li><li aria-level=\"1\"><b>Aprendizaje permanente junto a la IA (1 hora):<\/b><ul><li aria-level=\"1\"><span style=\"font-weight: 400;\">Estrategias de aprendizaje continuo y adaptaci\u00f3n a las nuevas tecnolog\u00edas de IA.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Fomentar una mentalidad de innovaci\u00f3n y aprendizaje permanente en la era de la IA.<\/span><\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-8dc2662 e-flex e-con-boxed e-con e-parent\" data-id=\"8dc2662\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-94e334b elementor-widget elementor-widget-heading\" data-id=\"94e334b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">\u00bfLe interesa conocer m\u00e1s detalles?\n<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1d9715 elementor-widget elementor-widget-text-editor\" data-id=\"c1d9715\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Estaremos encantados de responder a todas sus preguntas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e62852b e-flex e-con-boxed e-con e-parent\" data-id=\"e62852b\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f1b6af4 e-con-full e-flex e-con e-child\" data-id=\"f1b6af4\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e779a03 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"e779a03\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/wawiwa-tech.com\/es\/be-our-partner\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Quiero ofrecer este taller<br>en mi instituci\u00f3n<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-60d4b2e e-con-full e-flex e-con e-child\" data-id=\"60d4b2e\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a0ab758 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"a0ab758\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-grow\" href=\"https:\/\/wawiwa-tech.com\/es\/lp-ai-marketing-2024-5\/#form\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Quiero asistir a este taller<br>o inscribir a mi equipo<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-53dc31e elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"53dc31e\" data-element_type=\"section\" 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data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-79e3365\" data-id=\"79e3365\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-422aa51 elementor-widget elementor-widget-heading\" data-id=\"422aa51\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">\u00a1As\u00f3ciese con Wawiwa para ofrecer programas de formaci\u00f3n tecnol\u00f3gica en menos de 6 meses!<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9970554 elementor-widget elementor-widget-text-editor\" data-id=\"9970554\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tWawiwa cubre el vac\u00edo de competencias tecnol\u00f3gicas reciclando a personas para profesiones tecnol\u00f3gicas muy demandadas. Hay millones de vacantes en el sector tecnol\u00f3gico y no hay suficientes profesionales con los conocimientos y habilidades necesarios para cubrirlas. Lo que la industria necesita de sus empleados no se ense\u00f1a en largas carreras acad\u00e9micas. Wawiwa ayuda a sus socios de todo el mundo a reciclar y mejorar las cualificaciones de las personas para puestos tecnol\u00f3gicos a trav\u00e9s de centros o programas locales de formaci\u00f3n tecnol\u00f3gica. La empresa utiliza una metodolog\u00eda de formaci\u00f3n probada, contenidos de vanguardia, plataformas digitales para el aprendizaje y la evaluaci\u00f3n, y s\u00f3lidas relaciones con la industria, para ofrecer programas de formaci\u00f3n que se traducen en una mayor empleabilidad y satisfacci\u00f3n de los graduados. Esto, a su vez, tambi\u00e9n crea una marca de formaci\u00f3n fuerte y un negocio sostenible para los socios de Wawiwa.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71a3895 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"71a3895\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg elementor-animation-grow\" href=\"https:\/\/wawiwa-tech.com\/es\/contact-us\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contacte con nosotros<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Este taller le proporcionar\u00e1 tanto una comprensi\u00f3n de la IA Generativa como la pr\u00e1ctica para utilizarla en su trabajo de marketing. Como profesional del marketing, necesita seguir el ritmo de los avances de la IA para garantizar el futuro de su carrera en una era en la que ser experto en IA ya no es una ventaja, sino absolutamente esencial. \u00danase a nuestro taller pr\u00e1ctico sobre IA Generativa y avance en su carrera de marketing. <\/p>","protected":false},"author":13,"featured_media":5349,"parent":5598,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-5348","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Generative AI for Marketing Professionals<\/title>\n<meta name=\"description\" content=\"This workshop will give you both an understanding of Generative AI and hands-on practice in using it in your marketing job. As a marketer, you need to keep pace with AI advancements to future-proof your career in an era when being AI-savvy is no longer an advantage, but absolutely essential. Join our hands-on Generative AI workshop and stay ahead in your marketing career.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wawiwa-tech.com\/es\/upskilling\/ai\/generative-ai-for-marketing-professionals\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Generative AI for Marketing Professionals\" \/>\n<meta property=\"og:description\" content=\"This workshop will give you both an understanding of Generative AI and hands-on practice in using it in your marketing job. 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